She's come a long way since those scarily thin pictures of her doing seaside yoga surfaced in 2001 - now Geri Halliwell is so happy with her healthy looks, she's launched her own beachwear range.
The 38-year-old former Spice Girl looked delighted not only to make her own fashion debut - but to show off her toned and tanned curves too.
Talking about the collection, she told MailOnline: 'It's about inspiring confidence with great looking swimwear for all body shapes.'
Model behaviour: Geri shows off her toned, tanned body in a pink broderie anglaise bikini from her new collection
Looking grrreat: The former Spice Girl, seen in a leopard print bandeau bikini, left, and black maxi dress, right, is following former bandmate Victoria Beckham into the fashion world with her new beach range
Scarily thin Spice: These pictures of Geri, in 2001, shocked her fans
She has said previously: 'It's for real women of all shapes and sizes. Everything is mix and match, so you can choose the exact shapes and styles that suit you.
'This is a collection that makes you look good and feel fabulous.'
The pieces, from the 'Geri by Next' collection, will be on sale at the high street retailers or via next.co.uk from next month.
Geri is not the first celebrity to dip a flip flop into the world of swimwear, however, as Elizabeth Hurley already has a successful range.
And of course, Geri's former bandmate Victoria Beckham has made a huge success of her dress range.
However, unlike her swimwear competitor Liz - and indeed her fellow Spice Girl - Geri's range will be affordable to the average woman.
Whereas a two-piece swimsuit from Liz will set you back by about £120 or a kaftan £220 and Posh's frocks into the hundreds, Geri's bikinis are around £18, an animal print monokini is £32 and a white crochet maxi-dress is one of the most expensive items on sale at £50.
The range will also include some gorgeous beach cover-up pieces, including a strapless black dress and a colourful pink and purple kaftan with a low neckline, as well as the likes of a bright blue frilled two-piece, two different leopard-print two pieces and a purple bandeau outfit.
On the beach: The mother-of-one did the photoshoot to model her wares in Miami last month
Hats off: Geri was involved in designing every piece in the range - which includes hats, jewellery and footwear
A spokesman for Geri told MailOnline that the star had been involved at every single stage of designing and did the shoot to show off the range last month in Miami.
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He said: 'She's been through the whole process and signed off every single style. It's very much her baby.'
Natural beauty: The star looks stunning in a white two-piece and a black all-in-one
As part of the Spice Girls of course, Geri became known for her outrageous stage outfits, many of which she made and designed herself, including the famous union jack bodice she wore at the BRIT Awards in 1997.
Now a grown woman, she's obviously even more proud to be behind something a little bit classier...
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